Mid-Atlantic
Northern Virginia & Washington, DC
Local leadership in the DC metro, backed by the full Granite Hills platform.
View the Northern Virginia & DC page
About Granite Hills
We're building something bigger than landscaping.
Granite Hills Group brings together passionate people, strong local teams, and shared resources to deliver exceptional commercial landscape management and development across the Southeast and Mid-Atlantic.
We're growing with purpose while staying grounded in the relationships, accountability, and local leadership that great service requires.
Our story
Built on a strong foundation.
Created to raise the standard.
In 2011, Chip Eleazer founded LandCare Innovations in Charlotte. The company was built around great people, strong customer relationships, and a belief that there was a better way to build a landscape business.
In 2020, Station Partners invested in the business and Justin Martin joined the team. Together with Chip, we saw an opportunity to build something much bigger.
We set out to build a commercial landscape company that could be better than anyone else at the things that matter most: attracting and developing great people, taking exceptional care of customers, building strong local teams, and creating opportunities for people to grow.
That vision became Granite Hills Group.
Since then, we have grown organically and through partnerships with exceptional companies and leaders who share our values. What began with a strong foundation in Charlotte has become one Granite Hills team serving customers across the Southeast and Mid-Atlantic.
We're proud of how far we've come.
We're far more excited about what we're building next.
2011
The Foundation
Chip Eleazer founds LandCare Innovations in Charlotte.
2020
The Vision Gets Bigger
Station Partners invests and Justin Martin joins the team. Together with Chip, the group sets out to build a different kind of commercial landscape company.
Today
One Granite Hills
Hundreds of team members. Multiple markets and branches. One company, one team, and one shared standard.
Our mission
Why we exist.
Empower passionate individuals.
Build authentic partnerships.
Create long-term value.
Our mission guides how we think about our people, our customers, our partners, and the communities we serve. We want Granite Hills to be a place where talented people can build meaningful careers, customers can build lasting relationships, and the decisions we make today create value for years to come.
Our model
Local teams. Shared strength.
One standard.
Great landscape businesses are built locally.
Our market leaders know their customers, their teams, and their communities. They are empowered to make decisions close to the work and accountable for the results.
Behind every local team is the strength of Granite Hills: recruiting, training, safety, technology, equipment, capital, specialized expertise, career development, and a network of peers who help one another get better.
Local enough to know you.
Strong enough to support you.
01
Local Leadership
Decisions are made close to our customers and our people.
02
Shared Resources
Our teams have access to the people, systems, expertise, equipment, and capital of the broader Granite Hills organization.
03
One Standard
Different markets. Different customers. One expectation for how we serve, lead, and operate.
Our values
How we show up.
Our values aren't words for the wall. They're the expectations we hold ourselves and each other to every day.
Look Out for Each Other
We protect our teammates, customers, communities, and properties.
Give Your Best Every Time
We bring preparation, craftsmanship, effort, and accountability to every job.
Wow Our Customers
We notice what others miss, communicate early, and create value beyond the contract.
Own It
We follow through, address problems directly, and make things right.
Keep It Positive
We bring energy, solutions, and perspective when challenges arise.
Do the Right Thing
We make the right decision even when the easier decision is available.
Our people
The business is built by people.
Landscaping may be what we do. People and relationships are how we do it.
From frontline team members and account managers to local leaders and customers, Granite Hills is built around people who care about the work, each other, and the relationships we create.
We work hard to create an environment where great people can take on more responsibility, develop new skills, build careers, lead teams, and help shape where Granite Hills goes next.
Where we work
Six markets. One Granite Hills.
Every Granite Hills market is led by people who live and work there, supported by the resources and expertise of the broader organization. We grow where we believe we can build great teams, serve customers exceptionally well, and create something that lasts.
Mid-Atlantic
Richmond, VA
A local team in Richmond, backed by Granite Hills' systems and resources.
View the Richmond, VA pageCarolinas · Headquarters
Charlotte, NC
Our headquarters market — full management and development capability.
View the Charlotte, NC pageCarolinas
Raleigh–Durham, NC
A Triangle-based team with deep local knowledge, backed by Granite Hills' full platform.
View the Raleigh–Durham, NC pageCarolinas
Greensboro / Winston-Salem, NC
Experienced local leadership across the Triad, backed by companywide systems and specialists.
View the Greensboro / Winston-Salem pageCarolinas
Greenville–Spartanburg, SC
A local team serving the Upstate, backed by the depth of Granite Hills Group.
View the Greenville–Spartanburg, SC page
Leadership
Different strengths.
Shared expectations.
Granite Hills is led by operators, builders, and service professionals with different backgrounds and areas of expertise.
What unites us matters more.
We believe leaders serve their teams, stay close to the customer, own results, develop people, and leave the business better than they found it.
Our job isn't to run every decision from a corporate office. It's to put great people in positions to lead, give them the resources to succeed, and hold ourselves to a shared standard.
Growing together
Growing with great people.
Some of Granite Hills' biggest steps forward have come through partnerships with exceptional landscape companies and leaders who believed they could build something bigger as part of a team.
We're not interested in growth for growth's sake.
We look for great people, strong cultures, great customer relationships, and opportunities where both sides can become better together.
What's next
We're still building.
We want to build one of the most respected commercial landscape companies in the country.
Not simply because of our size, but because of the careers we create, the customers we serve, the leaders we develop, the partnerships we build, and the way we operate along the way.
There is a lot left to build.
And we wouldn't have it any other way.
Let's talk
Tell us about your property.
Send us the site and the situation. A local branch leader — not a call center — will walk the property and put a real plan and number in front of you.