In November 2020, Station Partners invested in LandCare Innovations, the Charlotte landscaping company founded by Chip Eleazer in 2011.
Justin Martin joined the business at the same time, beginning what would become a new chapter for the company.
There wasn’t a Granite Hills Group yet.
There wasn’t even a new name.
That was intentional.
Rather than start with a brand and build a story around it, the team chose to spend time working together, growing the business and determining what kind of company they wanted to build.
The name would come later.
